Fisker's future hangs in the balance - EV maker seeks bankruptcy advisors

Max McDee, 15 March 2024

Fisker, once considered a rising star in the EV industry, is the latest to find itself in the crosshairs. After warning investors that its cash flow is drying up, the embattled EV company has reportedly brought in advisors to explore bankruptcy as an option. This news has triggered a staggering 50% plunge in Fisker's already depressed stock prices.

Despite posting a significant surge in deliveries during the last quarter, the company posted staggering losses of $463.6 million, far exceeding analysts' expectations. Its Ocean SUV, while drawing some positive initial reviews, hasn't been able to bring the kind of revenue needed to offset Fisker's operational costs.

Fisker Ronin Fisker Ronin

This isn't the first time Fisker has stood on the brink. Before founding Fisker Inc, CEO Henrik Fisker led Fisker Automotive, which famously collapsed into bankruptcy in 2013. The company's struggles highlight the relentless financial pressures faced by EV startups as they race to scale up production facilities, secure supply chains, and compete in a crowded marketplace.

Fisker's unique manufacturing partnership with Magna Steyr aimed to reduce these costs but proved complex in its own way. While outsourcing assembly can reduce upfront capital expenses, Fisker's reliance on a third-party manufacturer creates potential bottlenecks in its production pipeline. Additionally, the direct-to-consumer sales model it initially adopted proved difficult to scale, forcing Fisker to backtrack and announce a dealership strategy to better manage its existing inventory.

Fisker Alaska Fisker Alaska

Amid the uncertainties, there is a flicker of hope. Recent talks with auto giant Nissan suggest a possible lifeline in the form of a partnership and much-needed investment. Fisker has also teased potential future vehicles like the affordable Pear or the sporty Ronin, hinting at a potential product expansion. However, the bankruptcy report indicates that Fisker's financial burdens may outweigh potential collaborations.

While there's no guarantee of a bankruptcy filing, the company's decision to seek restructuring experts sends a clear signal. The move underscores the significant risks and fierce competition EV startups navigate in their quest to disrupt the automotive world. Fisker's future now rests in the balance, with investors and industry observers alike waiting to see if the company can execute a dramatic turnaround.

Via

This article contains localized units and prices. Change settings.
Your choice

Related

Reader comments

  • sdeto

Stick a fork in it already... Fisker is done.

Reviews

FEATURED

Popular models