Xiaomi YU7 outsells Tesla Model Y, gets a Crystal Purple limited edition

Tech giant Xiaomi is quickly proving its expertise in the EV sector. The YU7 SUV has become a high-volume seller in a very short time and it managed to pull off quite a market upset. According to fresh October 2025 data, total retail sales of Xiaomi EVs came in at 48,654 vehicles, with the YU7 responsible for 33,662 units out of that total.

Independent market analysis shows this number actually exceeded the domestic deliveries of the long-reigning champion, the Tesla Model Y, for the same month. Since it began shipping in July, cumulative YU7 deliveries have passed 70,000 units, securing Xiaomi's spot among the country's leading EV manufacturers.

The YU7 uses an advanced 800V silicon-carbide high-voltage architecture, and buyers have several powertrain choices, starting with a 2WD version. This model has a single motor generating 235 kW and 389 lb-ft of torque, allowing it to accelerate from 0 to 62 mph in 5.88 seconds. Moving up to the 4WD dual-motor versions unlocks serious power - output jumps to 365 kW and 509 lb-ft, cutting the 0–62 mph time to 4.27 seconds. The top-spec model unleashes 508 kW and a massive 639 lb-ft of torque, launching the EV from a stop to 62 mph in 3.23 seconds.

There are two different battery systems to choose from: the 2WD and mid-spec 4WD models use a 96.3-kWh LFP battery, providing a CLTC-rated range of up to 519 miles. The highest-performance 4WD variant steps up to a 101.7 kWh NMC battery, achieving a still-strong 760-km range. The top-spec Xiaomi YU7 Max supports an ultra-fast 5.2C charge rate, allowing the vehicle to charge from 10 percent to 80 percent in 12 minutes, or add up to 385 miles of energy in just 15 minutes.

Xiaomi is not resting on its laurels and is making major improvements to safety through its over-the-air updates. The enhanced driver-assist system, called Xiaomi HAD Enhanced, rolls out across the lineup via Xiaomi HyperOS 1.11. One major upgrade is the addition of new low-speed forward and reverse automatic emergency braking (LAEB/RAEB).

This system now operates at speeds as low as 0.6 mph forward and up to 19 mph in reverse, stepping in automatically to brake if it detects pedestrians, other vehicles, or two-wheelers and the driver fails to act. The updated system now also recognizes static obstacles that drivers often miss, such as walls, pillars, and crash barriers.

For parking maneuvers, Xiaomi introduced Mis-Acceleration Inhibition (MAI), which works with RAEB to suppress the power output and apply the brakes when a driver mistakenly hits the accelerator instead of the brake pedal while backing up. On the highway, operating between 50 mph and 84 mph, the system adds Emergency Steering Assistance (AES). This feature kicks in if hard braking alone would still result in a severe collision, and the system judges that a lateral swerve is possible. AES can perform up to two quick evasive maneuvers and works to avoid pedestrians, oncoming vehicles, and intrusion from the side.

To celebrate its market success, Xiaomi unveiled a limited "Crystal Purple" custom-paint edition of the YU7 Max at the 2025 Guangzhou Auto Show. This was the official launch of the brand's promise to offer a bespoke vehicle-paint service, with a goal of introducing 100 unique colors over the next three years. These special-paint variants start from RMB 11,000 (approximately $1,540) and allow buyers to choose from a collection of custom alloy wheels, colored Brembo brake calipers, and exclusive finishes like black/white ceramic, gold carbon fiber, or perhaps the most eye-catching choice: 24K gold.

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